Saturday, October 31, 2015

Decked Out Delivery

Tweet for pizza? You got it. Domino’s delivery has been decked out, emoji-style.

The pizza pioneer has rolled out “Domino's Anyware,” a fresh feature that invites dedicated diners to order oven-baked goodness via text, tweet, smart watch and more. When you’ve got a craving, a pizza emoji to @Dominos will do.

These guys have got it down to a 5 second science. Or should we say, slice. 

Deep in the greasy gooey trenches of pizza paradise, the GB crew isn’t shocked by much. But my golly, our pie-lovin’ selves are floored. Why ruin a perfectly good couch dent when dinner is at your fingertips? Oh, Domino’s, you get us. 

Anyway, all this pizza talk has us thinking about some of our favorite marketing campaigns of yesteryear. Yeah, we’re feeling nostalgic. What of it? They're not pizza tweeting, but they’re pizza something. And that’s all we need to know. 

This little ditty is credited for introducing the nation to what is now one of the most iconic pizza chains in the world. “Putt Putt to the Pizza Hut” premiered in 1965, and is known today as the musical jingle that started it all. 

(Psst - what's up with bag delivery? Break out the boxes!)

A hybrid pie? My oh my. For customers in the Middle East, Pizza Hut introduced a selection of mix n' match meals as part of their "Crown Crust" campaign. (Think mini cheeseburgers baked into the crust. An entire dozen of them.) 

Hot dog, chicken sandwich and cheese stick combos were also a part of this marketing masterpiece. Indecisive eaters, rejoice!

Hi-yah, high-tech. Billboards are bomb. Not even Cindy Crawford could resist that melty mozzarella. These guys get an A+ for creativity (and a few good chuckles). Extra cheese, please!

Where else can you fit a record-holding 54”-by-54” giant Sicilian pizza? Directly on top of a smart car, of course! This LA-based chain has incorporated jumbo-sized pizza warmers onto their pint-sized pie carriers, even garnering the attention of the 2014 Oscars. 

Personal delivery for Ellen DeGeneres? Not bad. Not bad at all. 

What will they think up next?

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